Paying college athletes

To be a college athlete, the athlete must remain as an amateur to maintain eligibility to compete at the collegiate level and represent their school. There are thousands of college athletes that could make an extra chunk of change for themselves if they were able to profit off their athletic abilities. The reason for having such amateurism rules is an effort to maintain fairness across college athletics. However, when these rules were written more than 100 years ago there were not multibillion-dollar industries profiting off these amateurs. There is a new law being talked about and pushed in California to allow student-athletes to receive compensation and profit off of any use of their likeness by their university, conference, region and the NCAA. The bill is being pushed by Senator Nancy Skinner and is not meant to target the majority of college athletes who would have a minimal influence on revenue but on those who do.
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https://www.latimes.com/opinion/story/2019-09-10/college-athletes-endorsement-deals-california-ncaa-sb206-lebron

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